Spirit of Summer Logo

  • Discover DISTINCTIVE DESIGNS from 450 hand-picked independent boutiques
  • Taste AWARD-WINNING gastronomy from our ARTISAN PRODUCERS...
  • expert interiors advice
  • Two events in one: The HOUSE Fair and Spirit of Summer in association with House & Garden magazine

Marketing the Fair

An expertly marketed event…

An extremely targeted marketing campaign and our partnership with House & Garden magazine ensures you are in front of high-net-worth individuals from the most affluent areas of London and the Home Counties, positioning the Spirit of Summer Fair as an essential date in their social calendar – marking the start of the summer season. The Spirit of Summer Fair will feature across a variety of Condé Nast titles including Vogue, Vanity Fair and Tatler.

A comprehensive marketing campaign will include:

  • Direct marketing to 130,000
  • Coverage in national press, titles include: The Mail on Sunday, The Daily Telegraph, The Sunday Telegraph and Evening Standard
  • Feature in Waitrose Kitchen, Stylist and Ocado Life
  • Total leaflet circulation of 500,000
  • Inserts into House & Garden (64,500)
  • Dedicated PR campaign
  • Dedicated Social Media Campaign
  • Marketing Partnerships with many high-end brands such as English National ballet, Grace Belgravia, Ocado, Biscuiteers and Grayshott Spa to name a few.